A single-protein option for cats with protein allergies or sensitivities. ZIWI Beef is sourced only from local New Zealand farms, ensuring the animals are free-ranging, grass-fed and finished.
As obligate carnivores, cats require diets rich in animal-based protein and low in carbohydrates. Our air-dried recipes are 96% meat, organs and bone, including 3% green mussel for natural glucosamine and chondroitin, and 7% species-specific tripe for added palatability and digestive benefits.
For the perfect finishing touch, we add kelp as a natural vitamin and mineral source.
We use no rendered meat, bone or fish meals in any of our recipes. This process strips the nutritional benefits from ingredients.
Our air-dried recipes include ingredients that are naturally binding when blended; ZIWI does not use glycerin, yield enhancers, artificial gelling agents, fillers, or sweeteners in our recipes.
At the heart of what we do is our hands-on, artisanal approach to air-drying; a modern and refined twist on the centuries-old technique of naturally preserving meats. This slow, gentle, twin-stage process eliminates pathogenic bacteria, such as salmonella and listeria, while protecting the nutrients in our ingredients.
All ZIWI recipes are complete and balanced for all breeds and life stages. They are high in natural protein and kilocalories, packing more power than raw food and kibble, so you feed smaller quantities per day!
Not only do you feed less, you can feel good about not including grains, potatoes, corn, wheat, soy, sugars and glycerins in your cat’s diet.
Our ingredient list is shorter than most, but we don’t think you’ll miss a thing. Take a look and compare it to our competitors. You’ll notice a real difference and we are sure your cat will too.
ZIWI Peak Air-Dried Beef may help promote:
- Improved digestion
- Decreased food allergy sensitivities
- Weight management
- Healthy skin and coat
- Joint health and mobility
| WHAT'S INCLUDED
||WHAT'S NOT INCLUDED
Vitamins A, D & E
Vitamins & minerals
Non grain-based carbohydrates
No grains, corn, wheat, rice or soy
No rendered meats or meals
No meat by-products
No cheap filler ingredients
No potatoes or sweet potatoes
No pea protein
No artificial flavours or colours
No growth promotants
No added hormones
INGREDIENTS + ANALYSIS
Beef, Beef Heart, Beef Kidney, Beef Tripe, Beef Liver, Beef Lung, New Zealand Green Mussel, Beef Bone, Lecithin, Inulin from Chicory, Dried Kelp, Minerals (Dipotassium Phosphate, Magnesium Sulfate, Zinc Amino Acid Complex, Copper Amino Acid Complex, Iron Amino Acid Complex, Manganese Amino Acid Complex, Sodium Selenite), Salt, Preservative (Citric Acid, Mixed Tocopherols), Vitamins (Choline Chloride, Thiamine Mononitrate, Pyridoxine Hydrochloride, Folic Acid, Vitamin D3 Supplement), DL-Methionine, Taurine
||min 1300 mg/kg
|5500 kcal ME/kg
312 kcal ME/level scoop
ZIWI Peak Beef Recipe is formulated to meet the nutritional levels established by the AAFCO Cat Food Nutrient Profiles for All Life Stages.
ZIWI Peak is nutrient and energy dense. It is also 95% digestible. This means you feed a lot less than other brands.
FEEDING CALCULATOR To determine the recommended daily feeding amount for your pet, please use the ZIWI Peak calculator. Please note the feeding calculator is based on the average cat or dog, and does not take into account the breed, age, or natural metabolism of your pet. You should always monitor your pet’s weight and adjust the feeding amount if you find they are losing or gaining weight. This Calculator uses the latest nutritional data, and may differ slightly from pack guidelines. We recommend you consult your vet for an accurate daily calorie requirement, and refer to the labeling on the pack for accurate calorie information.
NEW USERS Sudden changes in diet, including overfeeding, can sometimes result in digestive issues. Always introduce any new food by slowly mixing with your current diet for the first 6-8 days, increasing the amount of ZIWI Peak while decreasing the amount of the other brand.
Click here for more ZIWI Peak FAQs.